We specialise in new product launches for the FMCG and e-commerce industries.
Our portfolio includes over 500 products. Your product could be next.
Why streetcom?
01
Experience
We are a pioneer in the area of new product launches as well as relaunch campaigns.
02
Effectiveness
Several hundred companies and brands, including major international corporations such as Nestle, Henkel, Barbora, Sarantis, or Bunge have been able to see our effectiveness for themselves.
03
Reach
We have created our own community of over 500,000 loyal and active nano and micro influencers, the largest one in the EU.
04
Tactics
We implement campaigns using the unique STIR2 methodology, based on the social influence theory and Solomon Asch’s research on conformity.
05
Success
As a result of this, our activities guarantee the reach, trial, quality feedback and recommendations to our clients, ultimately increasing the visibility of promoted products and sales increases.
STIR2 methodology
SOCIAL
We know how to make you shine on social media
TRIAL
We know how to break down the purchasing barrier
INFLUENCE
Thanks to us, your product is recommended and purchased
RESEARCH
We study the target group maximising the effectiveness of the campaign
RECOMMENDATION
Opinions of satisfied consumers are a standard for us
The STIR² methodology developed on the basis of the experience and know-how of the team of Streetcom agency experts. It is based on the social influence theory and Solomon Asch’s research on conformity. Professor Asch proved in his research that the larger is the group that is unanimous in its opinions, the more strongly it influences others. The strength of influence is also determined by the number of stimuli. Therefore, by combining the 5 pillars (social, trial, influence, research, recommendations), not only are Streetcom’s product launches and implementations noticed by consumers but, more importantly, they achieve their intended effects/goals.
