Cient: Leifheit
Brand: Leifleit
Target group
People living in houses with gardens, families with children, people who value functional products.
Consumer benefit
The campaign was held under the slogan “the best under the sun”, which emphasized that Linomatic 500 Deluxe Cover dryers are intended for use in the garden and allow you to hang clothes for up to 5 loads of laundry.
Campaign goal
The aim of the campaign was to build brand awareness among consumers and rejuvenate its image, communicate the brand’s online store and present the unique features of the garden dryer to a wide audience.
